Brands

Fireball

Fireball; produced by the Sazerac Company. Rumor has it that Fireball Whisky was forged sometime in the mid-80s during the coldest winter Canada had ever seen, when a mixologist turned mad scientist accidentally created a permanent solution to frostbite.

 

Fire in the hole!

FireballBTTL700mL

Fireball is made with Canadian Whisky and natural cinnamon flavours. Originally created to fight off the harsh winters in Northern Canada. A very popular shot drink that is known to ‘ignite the night’ because it is a hot, potent, great tasting whisky.

Alcohol Type:
Whisky Liqueur
Alcohol Volume:
33%ABV
Sizes:
  • 1000ml
  • 700ml
  • 200ml
  • 50ml

Intense cinnamon and sugar aromas are apparent when first opening a bottle. The taste is initially set by cinnamon flavour that hits immediately, followed by a sweet finish with a bite. The coupling of cinnamon flavours, with the whisky complement each other impeccably.

From the bar, a company was born. In 1869, Thomas H. Handy purchased the Sazerac Coffeehouse and began to acquire and market brands of liquor. He bought out the rights to Peychaud’s Bitters in 1873. In the 1890s his company began to bottle and market the Sazerac cocktail, now made with rye whiskey instead of brandy. In addition, the company operated the Sazerac Bar on Royal Street. Later, Handy’s former secretary, C. J. O’Reilly, chartered the Sazerac Company. Ever since (except for a stint as a delicatessen and grocery vendor during Prohibition), the Sazerac Company has distilled an ever-increasing line of fine spirits. Today, we are still an independent, American family owned company and proud owners of many of America’s most venerable distilling companies – Buffalo Trace Distillery, A. Smith Bowman, Glenmore Distillery, Barton, Fleischmann, Medley and Mr. Boston.